
Lead Scoring
Reps worked the queue in arrival order, not conversion order.
- For a B2B SaaS company whose inbound volume had outgrown tribal ranking.
- Built an AI scored qualification layer in Salesforce, reviewed with the team, and routed into the CRM they already use.
- [X]% of closed won in the first [N] days sat in the new top band of the queue.
- Scoring retrained as new data came in, not left as a one off model dump.



